This program is for first-time training participants. This training will cover how to:
- Greet clients professionally
- Focus on clients' concerns by asking thorough diagnostic questions
- Reaffirm your understanding of the clients' concerns and put their minds at ease
- Perform a complete walk-around
- Inform the clients of all maintenance needs by giving benefit-based presentations, implementing the "What's in it for me" approach
- Build lasting relationships to increase customer retention
- Personalize closing techniques
- Offer realistic promise times
- Follow-up and inform clients throughout the day
- Schedule the next visit
This program is for those stores who have already been through the basics and are ready for advanced selling techniques. Advisors will learn how to:
- Deliver word tracks naturally
- Sell complete maintenance packages by implementing the "What's in if for me?" approach
- Follow-up and inform clients throughout the day
- Recognize buying signals through body language
- Overcome the competition without negativity
- Develop advanced closing skills
- Handle Objections by changing opinions
- Perform an active delivery
- Use Customer Satisfaction Word Tracks that leave a positive impression
This is the only program available today designed and taught by your target customer Women! In this training program Advisors will acquire a full understanding of:
- Why we need to focus on selling to women
- The most important three seconds
- Misconceptions about our industry
- Professional greetings
- How to ask diagnostic questions
- Putting women at ease
- Why women need reassurance
- Performing a complimentary walk-around
- The difference between selling to men and women
- Compliments to start the walk-around
- Finding out what is important to her today
- Most common type of shopper profiles
- How to use this information to give personalized benefit-based presentations and closes that women will appreciate
- Following up throughout the day
- Active deliveries
- Setting up the next visit
For more information visit our What Drives Women page
After completing any of our training options you will receive telephone, e-mail and fax support, along with guidance and direction to help your company achieve its goals. Look for monthly e-mails featuring "The Word Track of the Month" newsletter filled with suggestions to keep your team excited and motivated.